Productify 2025 Annual Product Strategy Report

Download the full Productify Annual Product Strategy Report 2025 and gain exclusive, data-backed insights from over 180 seasoned product professionals worldwide. This comprehensive PDF report boils down the state of product strategy today covering key trends, leadership models, execution challenges, and proven best practices to help you sharpen your strategic approach.

What's inside the report:

• Detailed demographics of survey participants from Productify.substack.com’s engaged product community
• Strategic leadership roles and how ownership is distributed across organizations
• Alignment levels between product strategy and company goals, with actionable insights
• Frequency and cadence of strategy reviews in modern product teams
• Primary KPIs prioritized in product strategy and what they reveal about market focus
• Overview of organizational culture types influencing product success
• In-depth analysis of product strategy strengths and weaknesses across teams
• The gap between important strategic elements and their actual coverage in practice
• Popular frameworks used for strategy creation and how high-risk bets are validated
• How product strategies are documented and the rising role of AI in the process
• Competitive pressures shaping strategic planning in 2025
• Emerging trends like AI/ML, privacy, and sustainability impacting product roadmaps
• The critical role senior executives play in shaping or obstructing strategy
• What product managers need most to improve strategy creation and execution
• Best practices for junior PMs and leaders in creating and communicating strategy
• Forward-looking implications for product managers navigating this evolving landscape

Whether you lead product teams or contribute to strategic decisions, this report delivers essential perspectives and practical takeaways to inform, inspire, and guide your product strategy journey.